Pure Beef
Submit correction or new panelRaw Dog FoodAn independent Feed Wise evaluation of Raw Performance Pure Beef, built from the published ingredient panel, guaranteed analysis, certifications and processing method.
- Size
- 0.45 kg
- Food type
- Raw Dog Food
- Life stage
- All life stages
- UPC
- Not recorded
- Brand
- Raw Performance
- Country
- Canada
Intended use is not published by the manufacturer, so this is not presented as a complete diet
Share of scoring criteria backed by published evidence.
- Product type
- Other
- Complete & balanced
- NOT PUBLISHED
- Life stage
- NOT APPLICABLE
- Large breed growth
- NOT APPLICABLE
- Standard named by source
- NOT PUBLISHED
This product is scored against its stated purpose. It is not measured as a complete diet, and it is not penalised for being something it never claimed to be.
Protein
16.41%
Fat
9.72%
Estimated carbohydrate
0%
Processing
Raw
Expert Summary
Feed Wise considers this a very strong option in its category for Raw Performance Pure Beef, a frozen raw formula with a short, limited ingredient panel led by fresh named meat. No nutritional adequacy statement is on record, so it is best used as part of a balanced feeding plan or rotation rather than as the sole diet. Supporting the rating, it is manufactured in Canada and the facility standards on file include Made in Ontario, Canada.
What is actually in this food?
Finely Ground Beef Meat Beef Organs, Kidney, Spleen) Finely Ground Bone, organ, bone for biologically appropriate nutrition) All our Pure Meals contain 80% muscle meat, 10% organ meat, 10% ground bone with no added vegetables
First 5 ingredients
1. Finely Ground Beef Meat Beef Organs
Tier A, exceptional food ingredient
Named Animal Protein
Named animal muscle meat. Highest value protein source in the FeedWise model.
2. Kidney
Tier A, exceptional food ingredient
Organ Meat, Species Not Specified
Kidney without a named species. Nutrient dense but the species is not identified.
3. Spleen) Finely Ground Bone
Tier A, exceptional food ingredient
Organ Meat, Species Not Specified
Spleen without a named species. Nutrient dense but the species is not identified.
4. organ
Under review by the FeedWise team
Under review
This wording is being matched to the FeedWise ingredient library. It is scored neutrally in the meantime, so it never counts against the product.
5. bone for biologically appropriate nutrition) All our Pure Meals contain 80% muscle meat
Tier C, moderate or neutral ingredient
Animal Protein, Species Not Specified
Animal muscle meat where the species group is not identified.
Animal Protein Quality
13.4 / 25This is the largest single category in FeedWise. It looks at which animal ingredients are present, whether the species is named, whether organs, egg and named fats are included, and whether concentrated plant proteins are diluting the animal content.
- +8 / 8
Named animal protein first
Finely Ground Beef Meat Beef Organs is a named animal ingredient in position 1.
- +1.8 / 5
Animal ingredients dominate the panel
49 percent of the position weighted food ingredients are animal ingredients (fortifying nutrients excluded).
- 0 / 2
Liver
No liver in the ingredient panel.
- 0 / 2
Heart
No heart in the ingredient panel.
- +2 / 2
Other appropriate organs
Additional organs included: kidney, spleen.
- 0 / 1
Whole egg
No meaningful egg inclusion.
- 0 / 2
Named animal or marine fats
No named animal or marine fat identified.
- 0 / 3
Verified animal ingredient proportion
The manufacturer has not published an animal ingredient percentage. Excluded from the score rather than counted against the product.
- 0
Plant protein dilution
No concentrated plant proteins detected.
Ingredient Quality
14.5 / 20Every ingredient is classified into a quality tier and weighted by its position on the label, so ingredient number one counts far more than ingredient number fifteen.
- +16.5 / 20
Position weighted ingredient quality
7 food ingredients assessed by quality tier with early positions weighted most heavily.
- -2
Vague animal ingredients
Animal ingredients without an identified species: bone for biologically appropriate nutrition) All our Pure Meals contain 80% muscle meat, 10% organ meat.
Carbohydrate and Plant Load
15 / 15- Estimated carbohydrate: 0 percent
- Pulse ingredients detected: none
- Plant protein concentrates: none
- Ingredient splitting: not detected
Estimated carbohydrate, calculated as 100 minus protein, fat, moisture, fibre and ash.
- +15 / 15
Carbohydrate level
Estimated carbohydrate of 0 percent.
How is it made?
10 / 10Processing method: Raw. This category measures food integrity only. Raw handling safety is assessed separately under Safety and Quality Control, so a raw food can score well here and still lose safety points.
- +10 / 10
Processing method
Raw processing. Food integrity only. Raw handling safety is assessed separately under Safety and Quality Control.
How transparent is the manufacturer?
5 / 10Animal species clearly identified
Not publicly verified
Ingredient sourcing disclosed
Not publicly verified
Country or region identified
Country or region of origin published: Canada.
Manufacturing location identified
Manufacturing location published: Raw Performance, Ontario, Canada.
Detailed nutritional analysis
A detailed nutritional analysis is published.
Traceability information
Not publicly verified
Manufacturer provides sourcing detail
Not publicly verified
Overall formulation transparency
Not publicly verified
Marketing language alone does not count. Anything that has not been published is shown as not publicly verified rather than as a failure.
Nutritional Formulation
6 / 10Complete and balanced for the stated life stage
Not publicly verified
Feeding trial or validation
Not publicly verified
Intended use clearly stated
Not publicly verified
Guaranteed analysis published
A guaranteed analysis is published for this formula.
Calcium and phosphorus disclosed
Not publicly verified
Feeding guidance for supplemental use
Not publicly verified
Safety and Quality Control
3.3 / 10Batch testing
Not publicly verified
Pathogen testing
Not publicly verified
Supplier verification
Not publicly verified
Lot traceability
Not publicly verified
Nutrient verification
Not publicly verified
Manufacturing quality program
Not publicly verified
Recall context and corrective action
No recalls on file.
A recall alone does not destroy a score. Severity, cause, frequency, recency and documented corrective action are all considered.
What we could not verify
Unknown information is not treated as bad information. It is scored as unverified and it lowers the confidence rating instead.
- Verified animal ingredient percentage
- Ingredient sourcing evidence
- Quality control and testing evidence
Where to Buy
Canadian retailers on record. Stock and price vary by store and province.
Guaranteed Analysis
As-fed basisCertifications & Claims
Only certifications we can confirm from the brand's own documentation or the certifying body appear here. Nothing is assumed — if a program isn't listed, it isn't disclosed for this product.
FeedWise Findings
The FeedWise Verdict
Why it scored this way
- Intended use is not published by the manufacturer, so this is not presented as a complete diet
- Limited animal protein contribution relative to the plant content
- Very low carbohydrate load at 0 percent
- No concentrated plant protein inflating the protein figure
- Limited publicly verified sourcing information
Full score breakdown
| Animal Protein Quality | 13.4 / 25 |
| Ingredient Quality | 14.5 / 20 |
| Carbohydrate and Plant Load | 15 / 15 |
| Processing and Food Integrity | 10 / 10 |
| Transparency and Sourcing | 5 / 10 |
| Nutritional Formulation | 6 / 10 |
| Safety and Quality Control | 3.3 / 10 |
| Total | 67.2 / 100 |
FeedWise Score 6.7 · Good · Moderate Confidence
How FeedWise Scores Dog Food →Scored by the FeedWise 100 point model. Read the full methodology.
Community reviews do not affect the Feed Wise score.
Owner reviews
Real experiences from Paw Privileges members. Reviews never affect the Wise score — scoring is based only on label evidence.
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