Paw Privileges
Eco-Max

Eco-Max Ultra Laundry Wash - Natural Lavender

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Highly Rated
Highly Rated
Laundry Detergents

A revolutionary breakthrough in green cleaning technology. This highly concentrated product utilizes the potent cleaning properties of various biodegradable ingredients which are derived from natural, renewable and sustainable botanical resources. This product is not WHMIS regulated.

Available in Canada
Full ingredient disclosure
Category
Laundry Detergents
Form
concentrate
Dilution
Dilute before use
Drying
Allow full drying
UPC
Not recorded
Brand
Eco-Max
Clean Wise Score
8.0out of 10
Highly Rated

Scores well for a laundry detergent in a dog household, evaluated from the manufacturer's own complete ingredient list. Essential Oils (Unspecified Blend) carries a published classification from ASPCA Animal Poison Control Center and is detailed in the health notices below.

75%
Confidence
High confidence

Scored from primary manufacturer data with the exact formula version confirmed.

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Where to Buy
Additional precautions
  • Dose according to the label for your load size and water hardness — over-dosing is what leaves residue on bedding.

CLEANWISE_V2 score breakdown

One deterministic 100-point model, displayed on the shared 0.0–10.0 Wise scale.

Formula & safety
40.4 / 50
Realistic exposure
23.0 / 25
Transparency
15.0 / 15
Documentation
2.0 / 10

Published assessment

Scores well for a laundry detergent in a dog household, evaluated from the manufacturer's own complete ingredient list. Essential Oils (Unspecified Blend) carries a published classification from ASPCA Animal Poison Control Center and is detailed in the health notices below.

Dose according to the label for your load size and water hardness — over-dosing is what leaves residue on bedding.
Product subtype
Laundry detergent
Ingredient disclosure
Exact manufacturer list
Certification status
Not certified
Formula identity
Confirmed

Why it scored this way

Led down by Essential Oils (Unspecified Blend)
-5.0

Essential Oils (Unspecified Blend) (Botanical fragrance / odor-control blend) carries the heaviest documented hazard profile in this formula and sets the ceiling for the ingredient score.

2 ingredients not yet in the Clean Wise reference library
-3.0

Clean Wise scores conservatively where a printed ingredient has no reference record yet. This is a Clean Wise research gap, not a manufacturer failing.

Scored as: Laundry detergent
-5.0

Dosed into a wash, rinsed out of the fabric and dried before a dog lies on it. The realistic exposure is a low residue on bedding, not contact with the concentrate.

Diluted before use
+1.5

The label directs dilution before use, which lowers the concentration that reaches paws, coat and mouth.

Full dry time before contact
+1.0

The directions include a drying period before contact resumes, which is the single most effective control on residue exposure.

Rinsed before contact resumes
+1.5

Normal use rinses the formula away before a dog contacts the surface, coat or bowl.

Packaging is itself an ingestion hazard
-1.0

Pods, sheets, wipes and concentrate bottles are swallowed by dogs. Storage matters as much as the formula.

Exact, complete manufacturer ingredient list
0.0

Transparency measures how much of the formula the maker publishes, not how good the formula is. A fully disclosed poor formula still earns full transparency points.

No SDS or technical document on file
0.0

Clean Wise has not located a current safety data sheet or technical sheet for this exact product.

Primary manufacturer source
+2.0

Product data was captured from the manufacturer's own product page rather than a reseller listing.

Certification: not certified
0.0

No relevant independent product certification is on file.

Health evidence notices

Essential Oils (Unspecified Blend)

ASPCA Animal Poison Control Center classifies Essential Oils (Unspecified Blend) as Pet risk depends on the particular oils, dilution, and route of exposure; avoid direct coat application without veterinary guidance. This identifies a hazard and does not by itself establish the risk from this finished product. Risk depends on concentration, route, frequency, dilution, rinsing, residue and use.

Reduced the formula score by 7.2 of 50 points, weighted by its position in the published ingredient list.

View source

Use around dogs

Dose according to the label for your load size and water hardness — over-dosing is what leaves residue on bedding.
Store the bottle or pods closed and out of reach; undiluted detergent is the real ingestion hazard.
Run an extra rinse on dog bedding if your dog has sensitive skin.
Scored with CLEANWISE_V2

Clean Wise Verdict

A strong performer across the Clean Wise exposure categories.

How it's used
Laundry Detergents
Dilute before use
Allow full drying
concentrate

Where to Buy

Canadian retailers on record. Stock and price vary by store and province.

    Ingredient Breakdown

    Disclosed ingredients in the order they appear on the label, with our independent assessment where we hold reference data.

    Full ingredient list

    Water, Soybean Oil, Sodium Citrate, Citric Acid

    Transparency Score

    7.5 / 10
    Ingredient disclosure published
    Product description on file
    Directions for use recorded
    Product form recorded
    Brand on record
    Category assigned
    Canadian availability confirmed
    UPC on record

    Certifications

    No third-party certification is confirmed for this product yet. We only list programs we can verify from the brand or the certifying body.

    Higher-scoring alternatives

    Better-rated picks in the same category, with the biggest exposure improvements over this product.

    Eco-Max
    Eco-Max 4X Concentrated Laundry Wash - Hypoallergenic
    8.9 / 10+0.9 vs. this product
    • Formula & safety50.0 vs 40.4 (+9.6)
    • Realistic exposure22.0 vs 23.0 (-1.0)
    Auto-matched
    Eco-Max
    Eco-Max 4X Concentrated Laundry Wash - Natural Lavender
    8.9 / 10+0.9 vs. this product
    • Formula & safety50.0 vs 40.4 (+9.6)
    • Realistic exposure22.0 vs 23.0 (-1.0)
    Auto-matched
    Eco-Max
    Eco-Max 4X Concentrated Laundry Wash - Natural Orange
    8.9 / 10+0.9 vs. this product
    • Formula & safety50.0 vs 40.4 (+9.6)
    • Realistic exposure22.0 vs 23.0 (-1.0)
    Auto-matched
    Eco-Max
    Eco-Max Laundry Wash - Fragrance-Free
    8.7 / 10+0.7 vs. this product
    • Formula & safety49.3 vs 40.4 (+8.9)
    • Realistic exposure20.5 vs 23.0 (-2.5)
    Auto-matched
    Eco-Max
    Eco-Max Laundry Wash - Natural Orange
    8.7 / 10+0.7 vs. this product
    • Formula & safety49.3 vs 40.4 (+8.9)
    • Realistic exposure20.5 vs 23.0 (-2.5)
    Auto-matched
    Eco-Max
    Eco-Max Laundry Wash - Natural Lavender
    8.7 / 10+0.7 vs. this product
    • Formula & safety49.3 vs 40.4 (+8.9)
    • Realistic exposure20.5 vs 23.0 (-2.5)
    Auto-matched

    Community reviews do not affect the Clean Wise score.

    Owner reviews

    Real experiences from Paw Privileges members. Reviews never affect the Wise score — scoring is based only on label evidence.

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    CleanWise provides educational information to help dog owners make informed household choices. Scores are based upon ingredient transparency, intended use and currently available information. Individual dogs may have different sensitivities. Always follow manufacturer instructions.