Paw Privileges
Fresh 'n Clean

Fresh 'n Clean Oatmeal & Baking Soda Shampoo

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Use With Care
Use With Care
Dog Shampoos

The preferred choice of groomers, Fresh 'n Clean Oatmeal 'n Baking Soda Shampoo is ideal for dogs with dry, itchy and sensitive skin. The natural soap-free formula is 95% plant-derived and combines the soothing qualities of colloidal oatmeal with the odor-controlling power of baking soda. Infused with protein, vitamin E and aloe, this shampoo repairs and moisturizes for a healthy, manageable coat. The 10:1 concentration saves on shipping costs with more washes per bottle. And the Fresh 'n Clean signature, long-lasting fragrance keeps your client's dog smelling fresh up to two weeks. Leaves coat healthy, soft and shiny Oatmeal soothes skin and baking soda deodorizes Moisturizes with Aloe vera Protein-enriched to strengthen and protect coat pH-balanced and free from parabens Soap-free formula Tropical Breeze Scent lasts up to 2 weeks 10:1 Concentrate makes 11 gallons of shampoo

Available in Canada
No drying wait
Full ingredient disclosure
Category
Dog Shampoos
Form
liquid
Dilution
Dilute before use
Drying
No wait required
UPC
Not recorded
Brand
Fresh 'n Clean
Clean Wise Score
5.9out of 10
Significant Concerns

Documented concerns in this formula or in the way it is used, based on a partial ingredient disclosure. Fragrance (Parfum) carries a published classification from Health Canada Cosmetic Ingredient Hotlist and fragrance-allergen labelling requirements and is detailed in the health notices below.

63%
Confidence
Moderate confidence

Most primary data is on file; one or more supporting documents are still outstanding.

How Clean Wise scores products →Request a correction →
Where to Buy
Additional precautions
  • Rinse until the water runs completely clear.

CLEANWISE_V2 score breakdown

One deterministic 100-point model, displayed on the shared 0.0–10.0 Wise scale.

Formula & safety
32.8 / 50
Realistic exposure
14.0 / 25
Transparency
10.0 / 15
Documentation
2.0 / 10

Published assessment

Documented concerns in this formula or in the way it is used, based on a partial ingredient disclosure. Fragrance (Parfum) carries a published classification from Health Canada Cosmetic Ingredient Hotlist and fragrance-allergen labelling requirements and is detailed in the health notices below.

Rinse until the water runs completely clear.
Product subtype
Pet grooming cleaner
Ingredient disclosure
High disclosure minor gap
Certification status
Not certified
Formula identity
Confirmed

Why it scored this way

Led down by Fragrance (Parfum)
-5.9

Fragrance (Parfum) (Undisclosed fragrance mixture) carries the heaviest documented hazard profile in this formula and sets the ceiling for the ingredient score.

5 ingredients not yet in the Clean Wise reference library
-7.5

Clean Wise scores conservatively where a printed ingredient has no reference record yet. This is a Clean Wise research gap, not a manufacturer failing.

Scored as: Pet grooming cleaner
-14.0

Applied directly to the dog's skin and coat, then rinsed. Whatever is not rinsed out is groomed and licked off.

Diluted before use
+1.5

The label directs dilution before use, which lowers the concentration that reaches paws, coat and mouth.

Rinsed before contact resumes
+1.5

Normal use rinses the formula away before a dog contacts the surface, coat or bowl.

High disclosure with one unresolved component
-5.0

Transparency measures how much of the formula the maker publishes, not how good the formula is. A fully disclosed poor formula still earns full transparency points.

No SDS or technical document on file
0.0

Clean Wise has not located a current safety data sheet or technical sheet for this exact product.

Primary manufacturer source
+2.0

Product data was captured from the manufacturer's own product page rather than a reseller listing.

Certification: not certified
0.0

No relevant independent product certification is on file.

Health evidence notices

Fragrance (Parfum)

Health Canada Cosmetic Ingredient Hotlist and fragrance-allergen labelling requirements classifies Fragrance (Parfum) as Fragrance mixtures may contain restricted allergens that are not individually declared. This identifies a hazard and does not by itself establish the risk from this finished product. Risk depends on concentration, route, frequency, dilution, rinsing, residue and use.

Reduced the formula score by 8.4 of 50 points, weighted by its position in the published ingredient list.

View source

Use around dogs

Rinse until the water runs completely clear.
Keep the product out of eyes, ears and mouth.
Stop use and speak to your vet if the skin reddens or itching increases.
Scored with CLEANWISE_V2

Clean Wise Verdict

Ingredient disclosure or exposure factors trail the leaders in this category.

How it's used
Dog Shampoos
Dilute before use
No wait required
liquid

Where to Buy

Canadian retailers on record. Stock and price vary by store and province.

    Ingredient Breakdown

    Disclosed ingredients in the order they appear on the label, with our independent assessment where we hold reference data.

    Full ingredient list

    Water, Fragrance

    Transparency Score

    6.3 / 10
    Ingredient disclosure published
    Product description on file
    Directions for use recorded
    Product form recorded
    Brand on record
    Category assigned
    Canadian availability confirmed
    UPC on record

    Certifications

    No third-party certification is confirmed for this product yet. We only list programs we can verify from the brand or the certifying body.

    Higher-scoring alternatives

    Better-rated picks in the same category, with the biggest exposure improvements over this product.

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    7.9 / 10+2.0 vs. this product
    • Formula & safety49.2 vs 32.8 (+16.4)
    • Transparency15.0 vs 10.0 (+5.0)
    • Realistic exposure12.5 vs 14.0 (-1.5)
    Auto-matched
    Burt's Bees for Pets
    Burt's Bees Oatmeal Shampoo for Dogs
    7.8 / 10+1.9 vs. this product
    • Formula & safety50.0 vs 32.8 (+17.2)
    • Transparency13.0 vs 10.0 (+3.0)
    • Realistic exposure12.5 vs 14.0 (-1.5)
    Auto-matched
    Earthbath
    Earthbath All Natural Oatmeal & Aloe Shampoo
    7.6 / 10+1.7 vs. this product
    • Formula & safety45.5 vs 32.8 (+12.7)
    • Transparency13.0 vs 10.0 (+3.0)
    • Realistic exposure15.0 vs 14.0 (+1.0)
    Auto-matched
    Earthbath
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    7.5 / 10+1.6 vs. this product
    • Formula & safety45.5 vs 32.8 (+12.7)
    • Transparency13.0 vs 10.0 (+3.0)
    Auto-matched
    Pink Solution
    Pink Solution PET SHAMPOO - Fresh Citrus
    7.3 / 10+1.4 vs. this product
    • Formula & safety43.5 vs 32.8 (+10.7)
    • Transparency15.0 vs 10.0 (+5.0)
    • Realistic exposure12.5 vs 14.0 (-1.5)
    Auto-matched
    The Unscented Company
    The Unscented Company The Patch - Dog Shampoo Bar
    7.2 / 10+1.3 vs. this product
    • Formula & safety42.5 vs 32.8 (+9.7)
    • Transparency15.0 vs 10.0 (+5.0)
    • Realistic exposure12.5 vs 14.0 (-1.5)
    Auto-matched

    Community reviews do not affect the Clean Wise score.

    Owner reviews

    Real experiences from Paw Privileges members. Reviews never affect the Wise score — scoring is based only on label evidence.

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    CleanWise provides educational information to help dog owners make informed household choices. Scores are based upon ingredient transparency, intended use and currently available information. Individual dogs may have different sensitivities. Always follow manufacturer instructions.